Sales Transformation #246 S2 Episode 115 - Playing Music Around the World to All in on Entrepreneurship with Justin Kline
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HIGHLIGHTS
- From world-touring musician to entrepreneur
- Finding an employer that invests in their people
- Getting into 500startups and reigniting the entrepreneurial spark
- Dealing with rejection and improving the pitch
- Always ask for feedback, especially from those that rejected you
- Reaching your audience with influencer marketing
- Fusing technology with influencers to run campaigns
QUOTES
Collin: "I think sales is the number one skill that you need as entrepreneur because even if you have the best product, but you don't know how to get people to buy it, or to care about it, then it's never gonna be successful."
Justin: "Everyone is kind of like a child. We're all just children. You have to be nurturing. You have to be understanding. They might have a temper tantrum. They might not want something. And that's okay. You still treat people with respect, ask them for feedback. 'Oh you don't want to invest, why? What about the business model do you not like? What could be changed to make it better, to where you'd want to invest?'"
Justin: "I feel like it's important to be persistent, even if you know that they're not gonna buy it. It's like, 'I know you're not gonna buy this, because you're not returning my call. But tell me why, give me a reason. Because think that's important information that you should always expect of a prospect. Don't just take nothing for an answer."
Justin: "It's not that time consuming if you just want to get like 1,2,3,4,5,6 influencers, like to make content for you. You can do that on your own. But it's when you want to have like, 30 people a month, or 20 people a month, putting out content constantly. You need to have a dashboard, track everything, and you want to have this engine running at all times. Then it gets increasingly more difficult and more complicated."
Learn more about Justin in the links below:
- Linkedin: https://www.linkedin.com/in/briceulrey/
- Website: https://opkalla.com/
Learn more about Collin in the link below:
Also, you can join our community by checking out @salescast.community. If you're a sales professional looking to take your career to greater heights, please visit us at https://salescast.co/ and set a call with Collin and Chris.