Feeling stuck at zero? Discover how starting small can lead to big growth in community building. Focus on identifying your ideal member rather than worrying about content or social media presence. The key is to connect with the right people in your network and nurture those relationships. As you gather your first ten members, watch your community blossom through their connections. Embrace the journey and learn to overcome the fears associated with starting from scratch!
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Quick takeaways
Focusing on the ideal member rather than audience size allows aspiring entrepreneurs to start building their communities effectively from zero.
Successful communities can thrive with just ten engaged members, highlighting the importance of relationships over large numbers for significant impact.
Deep dives
Overcoming the Fear of Starting
Many aspiring entrepreneurs struggle with the fear of launching their communities due to the anxiety of potential failure, such as hosting an event with no attendees. This fear often manifests in self-imposed barriers, like needing a larger audience or a specific number of email subscribers before starting. However, the essential insight is that success doesn’t require a massive following; it can begin with a small, engaged group of individuals. By shifting focus from content and audience size to the value of personal connections, entrepreneurs can alleviate this fear and successfully start building their communities.
The Value of Small Communities
Successful communities can thrive even with as few as ten members, challenging the common belief that larger groups are needed for significant impact. With examples showing that community hosts have charged premium prices for small mastermind groups, it is clear that value is created through relationships rather than sheer numbers. The key to monetizing these connections lies in understanding the transitions that members are experiencing and bringing them together to support one another. This perspective allows for the development of meaningful, high-ticket communities without the pressure of extensive content creation or large audiences.
Focus on Transitions, Not Niches
Entrepreneurs are encouraged to prioritize the transitions of potential community members rather than simply finding a niche market. This approach aligns well with the motivations of individuals during transitional periods, making them more likely to engage and invest in communities that address their specific needs. As society evolves and the tools for connecting members improve, the process of building impactful communities becomes increasingly accessible. By concentrating on the immediate journey from zero to ten members, entrepreneurs can create substantial value and foster strong relationships that enhance growth potential.
If you’re finding yourself at zero and aren’t sure where to start, this episode is for you. When starting with zero the single best thing you can get clear on is your ideal member. Who needs your community the most right now and who are you the most excited to bring together? Remember, it’s not about your content or your social media following. You can start with your network. and as you start to bring together the first 10 people, and then your first 10 people’s people, your community will grow.
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