The Live Music Industry Podcast

Pabst Theatre Group -- Prism Deep Dive, Automation, AI, Insights, All In Pricing and more

Jun 13, 2025
Matt Barringer, COO of Pabst Theatre Group, brings over two decades of experience in live music to the table. He discusses how adopting Prism's platform has revolutionized their operations, from artist discovery to financial reporting. The conversation dives into the transformative role of AI in the industry, highlighting its potential to give promoters unprecedented power. They also tackle the complexities of all-in ticket pricing, weighing its pros and cons, and reflect on the ongoing challenges of scalping in the evolving landscape of live entertainment.
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ANECDOTE

Pabst's Early Prism Adoption

  • Pabst Theatre Group adopted Prism early to unify communication and operations across departments.
  • They shifted from old disjointed methods to a 360-degree platform improving real-time collaboration.
INSIGHT

Complexity of Reserve Seat Ticketing

  • Reserve seat ticketing is complex with many custom factors defining the final product for each customer.
  • Prism's rigid system reduces errors by enforcing precise financial settlement methods unlike flexible spreadsheets.
INSIGHT

Data-Driven Strategic Booking

  • Prism's reporting provides Pabst with valuable data to analyze top agents, genres, and promoters for better strategic booking.
  • Data analysis drives sustainability beyond gut feelings and helps forecast more accurately.
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