

Product Data & Content Strategy with Kirsty Finlayson, Head of Marketing at Chameleon (#33)
Jun 14, 2022
34:02
In this episode of The SaaS SEO Show, we’ve interviewed Kirsty Finlayson, Head of Marketing at Chameleon, and discussed product data & content strategy.
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Here’s what we’re covering:
- What is Chameleon? Who is using the product?
- Using product analytics data to inform your content strategy
- Coming up with keyword ideas
- The importance of content briefing
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Useful Links:
- Kirsty on Linkedin: https://www.linkedin.com/in/kirstyfin/
- Chameleon's website: https://www.chameleon.io
- Chameleon's blog: https://www.chameleon.io/blog
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► LinkedIn: https://bit.ly/2DHaJNr
► YouTube: https://bit.ly/2BZJmhb
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This episode is brought to you by Minuttia and is sponsored by Ahrefs.
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