Jim is joined by Canna Provisions Co-founder Meg Sanders and they chat about how she has been able to create $40M business without traditional marketing channels and operating with a highly regulated product.

OPICS DISCUSSED IN TODAY’S EPISODE

Process of starting a business in a pandemic
Switching tracks from consulting to operations
Cannabis as a retail business – Location is huge
Creating a different way to transact
How to market in regulated markets: Earned media and SEO
The challenges of cannabis

Resources:

Additional episodes you might enjoy:

Startup Ideas by Paul Graham (#45)

Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41)

How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44)

Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10)

How We're Validating Startup Ideas (#51)

$40M in 4 Years Building the Apple Store of Cannabis with Meg Sanders (#85)