Find My Catalyst Podcast Is it better to Curate or Create? - 74
This week on the Catalyst Sale Podcast we discuss curation vs creation, the difference between the two, why it is important to your audience to do both, and some general best practices.
We would love to hear from the audience regarding Curation vs Creation & how you Create vs Curate. We would also love to hear some of the additional topics you would like us to discuss on future episodes.
Questions Addressed- Where is the line between creating content and curating content?
- How does Mike use Twitter?
- What are some best practices?
- What are some recommendations that Jody has regarding content creation?
- Is there a difference between a thought leader, teacher, and practitioner?
- Creation of content is more important than curation of content today - Simmons
- Your perspective is a combination of practical experiences, the things you read, the things you watch, the things you hear, the discussions you have.
- If you rely completely on curated content - you are not providing your perspective - Jody
- One of my favorite curation tools is Twitter. You can create a content curation machine that works well for you.
- LrnChat, GuildChat, ShrmChat, PodcastChat
- Twitter best practices from Mike's perspective
- Be careful who you follow
- Leverage search
- Follow people that you have found interesting.
- Search specific hashtags
- #Sales #Negotiation #Learning
- Follow conference back channels.
- Use this as a way to help identify others you would like to engage.
- Jody users Twitter to curate by creating lists. He uses this to curate without creating noise within his stream.
- If you are just sharing other peoples stuff, it does not let people know your point of view.
- Continue to share your previously published content.
We are actively increasing our engagement on Twitter, LinkedIn, and Facebook, and look forward to hearing from you. Please share your questions, comments, and recommendations with us via twitter at @catalystsale or @simmons_m
Show Links Action RequestedHelp us and others by rating and reviewing the podcast. At the end of this episode - we ask the audience a question, and look forward to your response. We would love to hear from your at hello@catalystsale.com or @catalystsale on twitter - what are some of the topics you would like to hear us address on a future podcast?
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Catalyst Sale
In every business, in every opportunity, there is someone who can help you navigate the internal challenges and close the deal. There is a Catalyst. We integrate process (Catalyst Sale Process), technology and people, with the purpose of accelerating revenue. Our thoughtful approach minimizes false starts that are common in emerging markets and high-growth environments. We continue to evolve our practice based on customer needs and emerging technology. We care about a thinking process that enables results versus a process that tells people what to do.