
Daily Creative with Todd Henry
Rainmaker
Jul 16, 2024
Wes Kao, brand strategist, discusses importance of actionable ideas, advocating for viewpoints, and maintaining uniqueness in creative professions. Learn how to stand out with a 'spiky point of view'. Story of a musician showcases success through rejection.
19:38
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Quick takeaways
- Articulate value and process to gain recognition and trust in creative work.
- Embracing a unique 'spiky point of view' can lead to long-term creative success.
Deep dives
Charles Mallory Hatfield - The Rainmaker of San Diego
Charles Mallory Hatfield, a self-proclaimed 'moisture accelerator,' garnered attention in 1915 during a severe drought in San Diego, promising to bring rain to the parched lands. Hatfield's unconventional rainmaking methods involved a secret chemical cocktail that he claimed attracted clouds, resulting in rainfall. Despite initial skepticism, Hatfield's efforts near the Marina Reservoir produced significant rainfall, causing both relief and destructive floods in the region, marking San Diego's wettest recorded period.
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