CDO Matters Podcast
CDO Matters Ep. 39 | How to Create a Data Culture
Dec 14, 2023
The podcast discusses the importance of creating a data culture within organizations and the challenges faced by data and analytics leaders. It explores the role of organizational culture and HR in fostering a data-driven culture. The relationship between data culture and intuition in decision-making is also explored. Additionally, the podcast highlights the need for data leaders to quantify business outcomes and model the impacts of decisions using AI and decision science.
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Quick takeaways
- Data leaders should focus on measuring and showcasing the business impact of their data products and insights to promote a data-driven culture.
- Data leaders should recognize that their stakeholders may already be driven by data and metrics, but those may differ from their own, and they should build stronger partnerships and effectively communicate the value of their data-driven initiatives.
Deep dives
The Importance of a Data Culture
A data culture is crucial for organizations to make decisions based on facts rather than intuition. However, data leaders often fail to quantify the value of data they provide, both in terms of expected impact and actual outcomes. This lack of data on the value of data undermines the credibility of data leaders and prevents them from effectively promoting a data-driven culture. To change this, data leaders should focus on measuring and showcasing the business impact of their data products and insights, aligning with the metric that matters most to their stakeholders - dollars. By demonstrating the value of data and embracing a data-driven mindset, organizations can foster a robust data culture.
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