How YouTube changed my career (really fun interview!)

Tim Yeadon, a marketing strategist and writer, joins Finn McKenty to dissect the world of personal branding. They explore the crucial role of building an audience, especially on YouTube, as a game-changer for revenue generation. Tim shares insights on differentiating freelancing from agency work, the importance of storytelling in branding, and crafting impactful narratives. They also discuss strategic content planning and the essential connection between personal branding and client relationships, all while reflecting on lessons learned from economic challenges.