The Breakfast Club INTERVIEW: Donnie Simpson On Radio's Impact, Frankie Beverly, Studio Time With Prince, Marvin Gaye + More
Nov 25, 2025
Donnie Simpson, a legendary radio and television personality, dives into his remarkable journey from a record shop to becoming D.C.'s radio sensation. He recalls transformative moments at WKYS and BET's Video Soul, emphasizing the cultural responsibility of broadcasting for Black audiences. Simpson shares unforgettable stories with icons like Prince and Marvin Gaye, while offering sage advice for aspiring hosts to find their authentic voices. He critiques the current state of radio and celebrates the joy and creativity that music brings, leaving a legacy of authenticity and inspiration.
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Own Your Platform
- Own your work and control your platform when possible to keep your brand and revenue.
- Donnie Simpson says podcasting lets him "own me" and avoid being a hired smile.
Started On Air At 15
- Donnie started in radio at 15 after working in his mother's record shop and a live broadcast inspired him.
- He recorded shows to satisfy labor laws and juggled school, homework, and taped hours while still in high school.
Big Move, Bigger Lessons
- Donnie moved from Detroit to Washington after an unexpected phone call from NBC and a job offer.
- He doubled his salary but underestimated cost of living and lost side hustles, leaving him financially tight at first.
