My guest today is Seth Godin, an entrepreneur, best-selling author, and speaker. In addition to launching one of the most popular blogs in the world, he has written 21 best-selling books. He also founded two companies, Squidoo and Yoyodyne (acquired by Yahoo!). He's credited as the inventor of email marketing. By focusing on everything from effective marketing and leadership, to the spread of ideas and changing everything.

The topic is his book This Is Strategy: Make Better Plans.

In this episode of Trend Following Radio we discuss:

Value v. Cost
Writing process and inspiration
Strategy and its components
Systems and their influence
Email marketing
AI and human distinction
Meaningful work v. Chasing trend

Jump in!

---

I’m MICHAEL COVEL, the host of TREND FOLLOWING RADIO, and I’m proud to have delivered 10+ million podcast listens since 2012. Investments, economics, psychology, politics, decision-making, human behavior, entrepreneurship and trend following are all passionately explored and debated on my show.

To start? I’d like to give you a great piece of advice you can use in your life and trading journey… cut your losses! You will find much more about that philosophy here: https://www.trendfollowing.com/trend/

You can watch a free video here: https://www.trendfollowing.com/video/

Can’t get enough of this episode? You can choose from my thousand plus episodes here: https://www.trendfollowing.com/podcast

My social media platforms: Twitter: @covel Facebook: @trendfollowing LinkedIn: @covel Instagram: @mikecovel

Hope you enjoy my never-ending podcast conversation!

Christ Church (Moscow, ID)

Heaps Upon Heaps (Judges #15)

Remember Everything You Learn from Podcasts