Product Mastery Now for Product Managers, Leaders, and Innovators cover image

Product Mastery Now for Product Managers, Leaders, and Innovators

502: Use LAUNCH Code to ease the overwhelm when launching a B2B product – with James Whitman

Aug 19, 2024
40:23
A guide to successful product launches – for product managers Watch on YouTube TLDR The LAUNCH framework, created by James Whitman, offers a complete approach to successful product launches. It has six main parts: Listen to your clients, Assess the opportunity, Unify the team, Navigate the launch, Control the risks, and Hone the process. This […]

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