Tom Goodwin, a prominent thought leader in digital transformation and author of "Digital Darwinism," joins the discussion on navigating technology disruption. He emphasizes that tech isn't changing the world as dramatically as perceived, urging a re-evaluation of our AI approaches. Tom highlights the importance of time for innovation and the lessons from stories like Netflix versus Blockbuster. His refreshing insights advocate for curiosity and empathy in tech engagement, empowering businesses to adapt creatively to ongoing disruptions.
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question_answer ANECDOTE
Burger King 1979
Tom Goodwin's Burger King experience felt like it could have been from 1979.
This illustrates how some everyday experiences haven't been fundamentally altered by technology.
insights INSIGHT
Tech's Impact
Tech isn't changing the world as rapidly as perceived, many experiences remain unchanged.
We should view change in context, considering the past and diverse industries.
volunteer_activism ADVICE
Strategic Thinking
Carve out time to step back and think strategically, questioning what truly matters.
Prioritize important tasks and say no to less valuable activities to improve focus.
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Tom Goodwin's "Digital Darwinism" explores the impact of rapid technological advancements on businesses. The book emphasizes the need for companies to adapt and evolve quickly to survive in the digital age. Goodwin uses compelling case studies to illustrate how businesses can either thrive or become extinct based on their ability to embrace change. He challenges traditional business models and encourages a more consumer-centric approach. The book serves as a practical guide for navigating the complexities of digital transformation.
A prominent thought leader, author, and influencer in the fields of digital transformation and tech, Tom Goodwin helps organizations reshape how they work. The founder of AWHIN, Inc. (All We Have Is Now), Tom consults with the Fortune 500 to help them unleash the power of new technology, focusing on making more customer-centric products and services. In addition to his consulting, Tom is the author of the book Digital Darwinism, a featured writer for publications like The New York Times and The Economist, and is host of the original Euronews TV series “The Edge.” Oh, and did we mention that Tom has over 700,000 followers on LinkedIn and has been named the #1 Voice in Marketing? Needless to say, Tom’s influence spans the world.
During this episode of "Experts Unleashed," Atlassian's Dom Price chats with Tom about how tech is not changing the world as much as we think, the lifecycle of technology disruption, and why we need to rethink our approach to AI. They discuss the lack of disruption stories today (think of Netflix and Blockbuster), the power of carving out time to become more innovative, and ways to become more comfortable with AI. Tom’s down-to-earth approach to tech disruption and how we can apply it is refreshing in a tech-obsessed world.
Experts Unleashed with Dominic Price 