Conscious Creators — Make A Life Through Your Art Without Selling Your Soul Dan Clark — Why Binaural Beats Are Basically Pop Science And How Brain.fm Is Helping People Unlock Creativity and Focus Through Functional Music
Welcome to the Conscious Creators Show; where through intimate and insightful interviews with authors, actors, musicians, entrepreneurs and other podcasters, you'll learn tools and tactics to 10x your creativity and strategies to grow and monetize your audience.
In today’s episode, Dan Clark, CEO of Brain.fm talks about how a near-death experience led him to re-evaluate his life, how he found Brain.fm and his journey from contacting customer support to becoming CEO. We also talk about his early childhood experiences, being picked on and learning martial arts, and how that relates his ‘why’ behind Brain.fm.
If you enjoy this episode, feel free to reach out to Sachit and Dan at sachit@platformsmedia.com + dan@brain.fm.
Actions:
- Subscribe to the show on Apple Podcasts or on your favorite podcast app and let us know what you think by leaving a rating and a review.
- Thank our guest and let them know what you thought of today’s episode — click here to send a Tweet directly to Dan and Sachit or find Dan on Instagram.
- Head on over to Creators.Show to get new episodes, exclusive guides like our guide on “How to Connect With Busy Influencers”, partner deals and additional bonuses.
Episode Highlights:
- Dan had a near-death experience that led him to reevaluate his life.
- He discovered Brain.fm and had a healthy skepticism about it.
- Dan didn’t finish college because he found that his body clock didn’t work with the schedule, and he had the same experience when he tried going into advertising.
- He found Brain.fm so incredibly valuable to him, so he contacted customer support persistently until he was put in touch with the Founder. They weren’t able to hire him for what he was charging, but he decided to work for them for free to prove his value.
- Dan believes he got that discipline and persistence from training in martial arts.
- Dan is always trying to optimize communication.
- Ask yourself why you want something and why you’re doing something so you can align all of your goals to that why.
- One of the biggest challenges we have in today’s society is plugging into deep focus and then disengaging from it on a set schedule. Some people aren’t made for that.
- Using Brain.fm has helped people with everything from general focus and productivity to PTSD, ADHD, and autism.
- The idea of music being capable of changing lives and mental states is not new.
- Brain.fm is different from the pop science theory of binaural beats, which does not have as much scientific backing as the audio research done for Brain.fm.
- Dan got grant funding to research alternative treatments for ADHD and therefore validate the science behind Brain.fm.
- Right now, Brain.fm is used for focus, relaxation, sleep, and meditation. Their next step is to improve what they already have before they expand what they do.
- They are working on integrating wearable technology to measure an individual’s baseline and change the music selection based on your needs.
- Developing workout music requires changing the fundamental ideas behind the music because unlike focus music, for which the goal is you ignoring the music, workout music requires focus on the music itself to distract you from your workout.
- Sachit asks Dan what their process is for developing new products. Dan says they have a resident neuroscientist on staff.
- You can use Brain.fm as part of the Pomodoro method.
- Dan struggled with focus as a kid, dealing with bullying and other distractions.
- For productivity, Dan emphasizes forming good habits rather than relying on tools.
- Every morning, Dan gets an iced coffee and writes.
- For Dan, work sprints are the most effective way to structure his day.
- Multitasking does not work or increase productivity, so Dan limits the number of times he context switches each day.
- Understand that everyone is different; people with the same goal will have different reasons for doing it.
- Dan thinks of his company like a ship—when he helps people, he expects them to help him back. Even if he’s the captain of the ship, he can’t run it alone.
- Common traits that Dan sees in entrepreneurs are perseverance and the ability to find meaning in things that happen.
- Dan had a severe stutter as a child and he sees the speech coaching he got in elementary school as one of the most valuable things he received in his education.
- Dan bought a bracelet in Laos that he hasn’t removed in 6 or 7 years because it reminds him why he’s doing the work he does; the extreme poverty he witnessed while traveling inspired him to take full advantage of every opportunity he gets with full gratitude and commitment.
- Dan approaches trying new things with a genuine love of a challenge.
- Everything Dan approaches, he challenges himself to accept both the worst case scenario and the best case scenario, within the bounds of what’s realistic. For example, before jumping out of an airplane, he accepted that the worst case scenario would be that he’d be uncomfortable for 2 minutes and not enjoy himself.
3 Key Takeaways:
- A crucial part of goal setting is determining your why.
- No productivity tool will help you focus without good habits to back it up.
- Reframe trying new things as an exciting challenge to conquer.
Tweetable Quotes:
“Everyone has different goals, and different reasons why they’re doing an action. And when you first find the core belief of why someone wants to do something, that is a great way to start.” –Dan Clark
“Human beings are the only animal on this earth that I’m aware of that can learn and change their own behavior, and we have the conscious ability to be able to do that.” –Dan Clark
"As people, as our brains work, we don’t really multitask.” –Dan Clark
“We have certain belief structures about the world that we live in, about who we are as a person, that can limit us into being the true version of ourselves.” –Dan Clark
Resources Mentioned:
Actions:
- Subscribe to the show on Apple Podcasts or on your favorite podcast app and let us know what you think by leaving a rating and a review.
- Thank our guest and let them know what you thought of today’s episode — click here to send a Tweet directly to Dan and Sachit or find Dan on Instagram.
- Head on over to Creators.Show to get new episodes, exclusive guides like our guide on “How to Connect With Busy Influencers”, partner deals and additional bonuses.