Gloss Angeles Shay Mitchell’s Sheet Masks for Toddlers, Dua Lipa’s New Skincare Line, and Skims Beauty’s New Hire
Nov 11, 2025
Exciting beauty news takes the spotlight! Skims has just appointed Diarrha N’Diaye-Mbaye, and the potential impact on Kim Kardashian's brand nuances is definitely worth discussing. Dua Lipa's new skincare line raises eyebrows with its confusing pricing and branding strategies. The buzz intensifies with Shay Mitchell's controversial K-beauty-inspired line for toddlers, featuring 'everyday' sheet masks. Is this the next big thing or a misstep? Tune in for the latest gossip and insights!
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Skims Bets On Taste And Credibility
- Hiring Diarrha N’Diaye-Mbaye signals Skims wants real beauty credibility and taste-led product development.
- Her role gives Skims access to authentic perspective and likely big budgets to execute a serious beauty strategy.
Founder Exit Can Mean Bigger Influence
- Moving from indie founder to executive at a major brand can deliver generational wealth and wider influence.
- Diarrha gains platform and resources to scale her impact beyond running a small brand.
Dua Lipa Line Feels Like An Entry Point
- Dua Lipa x Augustinus Bader positions a lower‑price TFC5 line as a potential entry point to the luxe TFC8 range.
- The launch reads like a celebrity tie‑in without clear differentiation or long‑term brand strategy.