Explore the journey of a freelance writer, diving into the hustle culture, pricing strategies, and the keys to success in the industry. Discover how AI is reshaping the market and learn tips on standing out as a writer. From negotiating with clients to scaling your business, this episode covers the essential aspects of freelance writing.
Freelance writing requires perseverance, adaptability, and strategic scaling for long-term success.
Content quality, human connection, and effective communication are crucial for standing out in the freelance writing market.
Deep dives
Jen's Journey into Freelancing and Content Writing
Jen started her freelancing journey accidentally after delivering newspapers and impressing a publisher with her writing skills. Initially struggling with low pay, she persevered by enhancing her speed and adapting to a global market. By 2010, she worked on various content types, including app copywriting, in a time when specialized content roles were less defined, enabling her to diversify her skills.
Navigating Freelancing Challenges and Building Client Relationships
Jennifer shares her experience of transitioning from lower to sustainable income levels in freelancing by accepting lower-paying projects initially. Strategically competing in a global market, she focused on building client relationships over the long term. Overcoming challenges by adapting to market demands and scaling up her work output, she eventually raised her rates incrementally and prioritized quality and speed in content delivery.
Keys to Freelance Success: Writing Style and Business Savvy
Jen emphasizes the importance of hiring writers who can write conversationally and communicate effectively through writing. Highlighting the significance of human connection and emotional nuance in content, she stresses the limitations of AI tools in capturing the essence of human communication. Jen's business approach involves multitasking, selling the value of content effectively, and nurturing client relationships, showcasing the blend of writing talent with marketing prowess in running a successful freelance business.
Episode 54: Freelance writing is hard but worth it
In today's episode, freelance writer and business owner Jenn shares how she started out freelancing and eventually, scaled her business. She doesn't sugarcoat the effort, talks about hustle culture and pricing, and shares what she believes it takes to make it as a freelance writer in the long run. We also dive into how AI is changing the market for writers and what we can do to stand out.
Learning outcomes:
Freelance writing day-to-day
How to get started as a freelancer
What to look for when scaling your business
Negotiating with clients
Pricing for freelance writing and content design
Connect with host, Nicole Michaelis:
nicoletells.com // Contentrookiepod.com
https://www.linkedin.com/in/nicoletells/
hi@nicoletells.com
Connect with the guest, Jenn Marie: Linkedin: https://www.linkedin.com/in/jennifermcknight/
Website: https://www.whoisjennmarie.com/
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