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Larceny Bourbon stands out in the whiskey market by utilizing wheat in its mash bill instead of the more traditional rye. This decision leads to a smoother and richer flavor profile that is notably different from its competitors, with Larceny using 25% more wheat compared to the leading brands. The focus on creating a unique and enjoyable drinking experience positions Larceny as a refreshing alternative for bourbon enthusiasts looking to try something new. This approach not only enhances the taste but also differentiates Larceny in a competitive market where many bourbons follow similar formulas.