The CPG Guys are joined in this episode by Michael Zakkour, Founder & Chief Strategist of 5 New Digital, a consulting firm that focuses on short-term engagements that empower our clients to quickly break down the walls between online and offline commerce to reimagine how retail, D2C, technology, supply chain, content, and consumption must work together.

Follow Michael Zakkour on LinkedIn at: https://www.linkedin.com/in/michael-zakkour-150b865/
Follow 5 New Digital on LinkedIn at: https://www.linkedin.com/company/5-new-digital/
Follow 5 new Digital online at: https://www.5newdigital.com/
See Michael’s December 2024 appearance on CNBC here: https://www.linkedin.com/feed/update/urn:li:activity:7278099887710240768

Michael answers these questions:

1. Tik tik the clock is ticking, What is the effect of tiktok being non accessible in the US?.
2. Let’s touch the M&A world - we’ve seen some big ones, some failed ones, now we hear of Mondelez - Hershey’s : is this the formula for growth ? 
3. Can we dive into the far east and commerce there - what are trends you are following?
4. What’s next for our industry with AI? Where is the next disruption evolving with AI?

CPG Guys Website: http://CPGguys.com
FMCG Guys Website: http://FMCGguys.com
CPG Scoop Website: http://CPGscoop.com
Rhea Raj’s Website: http://rhearaj.com
Lara Raj in Katseye: https://www.katseye.world/

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