Ahead of the Curve with Coco Mocoe
The "Call Her Daddy" Effect (Part 1)
Jul 22, 2024
Guest Alex Cooper of 'Call Her Daddy' discusses her rise to podcasting fame, $60 million Spotify deal, and rumors of a $100 million payday. Topics include 'Call Her Daddy' evolution, celebrity interviews, Joe Rogan Effect, and the competitive mindset behind success.
28:24
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Quick takeaways
- Female-led podcasts face significant deal discrepancies compared to male-dominated ones, evident in Alex Cooper's $60 million contract versus Joe Rogan's multimillion-dollar agreements.
- Alex Cooper's journey from a soccer player with cystic acne to a podcasting sensation highlights her empowering evolution and candid storytelling, resonating with young women.
Deep dives
Gender Disparities in Podcast Deals
Despite leading the Spotify global charts, female-led podcasts like Alex Cooper's 'Call Her Daddy' lag behind in significant deals, contrasting with substantial contracts of male-dominated podcasts like Joe Rogan's. The industry's stark disparity is evident, as seen in Cooper's $60 million deal compared to counterparts' multimillion-dollar agreements.
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