

(TWTR SPC) Every.to And Mac Studio
Mar 19, 2022
Join Nathan Baschez and Dan Shipper, the dynamic duo behind Every.to, as they dive into the transformative landscape of modern media. Discover their innovative approach to merging advertising and subscription models, making content creation more sustainable. They share insights on navigating the complexities of writer collaboration, engagement strategies, and explore the evolving role of platforms like Substack. The conversation also shifts gears to the Mac Studio, delving into Apple's shifting product landscape and their bold future in technology.
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Every's Growth
- Every has 45,000 free subscribers and 2,600 paying subscribers after two years.
- Year one was easy, year two harder, but ads helped.
Monetization Advice
- Don't take a hard line against ads early on.
- Explore multiple business models to support diverse content and writers.
Power of Collectives
- Individual voices win on the internet, but there's power in collectives.
- Collectives offer writers distribution, brand, editing, and collaboration opportunities.