F1 Beyond The Grid Allan McNish: winning ‘the Audi way’
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Oct 14, 2025 
Allan McNish, a former Formula 1 driver and Le Mans champion, shares his insights on the new Audi F1 team. He reflects on his early days testing alongside Ayrton Senna and the lessons learned from a challenging career path. McNish discusses Audi's strategic approach to racing, emphasizing the blend of experience and youth in drivers Nico Hülkenberg and Gabriel Bortoleto. He highlights the importance of a team culture focused on long-term success and describes how the Audi philosophy will shape their F1 debut in 2026.
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Audi Races As A Long-Term Tech Project
- Audi approaches motorsport as long-term technology projects with clear relevance to road or future tech.
- They combine 'Vorsprung durch Technik' with leadership and a winning vision to sustain success.
Le Mans Preparation Is Essentially Rehearsal
- Audi treated Le Mans as the single annual focus and used other endurance events as intense, race-like testing.
- They ran multiple continuous 24–30 hour endurance tests so the whole team rehearsed pitstops and failures like a live race.
Reset Quickly After Success Or Failure
- After a win celebrate briefly, then immediately reset and start improving for the next event.
- After a loss avoid blame, diagnose the failure quickly, fix it, and get back to work.