Productization for Law Firms with Sankeetha Selvarajah

Jared interviewed an attorney who has built a platform for selling legal products = documents.

Highlights

• Productization in legal - 1:44
• The difference between services and products - 2:01
• Alternative ideas for selling products - 5:17
• Using estate planning documents - 7:01
• Making sure that customers are happy - 9:22
• A whole experience for the client - 10:13
• Setting expectations - 14:21
• There’s nothing wrong with launching a product - 16:08 Episode Resources
• Connect with Jared Correia
• jared@redcavelegal.com
• https://redcavelegal.com/
• https://www.linkedin.com/in/jaredcorreia
• https://twitter.com/RedCaveLegal
• Connect with Sankeetha Selvarajah
• sankeetha@gmail.com