The Megyn Kelly Show Bud Light Backlash Grows, Mr. Beast Fallout, and Race Trumping Merit, with Michael Knowles and Heather Mac Donald | Ep. 530
Apr 17, 2023
Michael Knowles, a conservative commentator from The Daily Wire, dives into the Bud Light backlash over its marketing campaign, dissecting the corporate identity crisis. He discusses the fallout from Mr. Beast's co-star's transition and critiques the left's manipulation of language. Joining him is Heather Mac Donald, a fellow conservative commentator, who addresses the impact of prioritizing race over merit in college admissions and the controversial push to eliminate AP classes. Their candid conversation reveals the complexities of identity, meritocracy, and cultural accountability.
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Episode notes
Crisis Management
- Apologize sincerely if you want to recover from a PR crisis.
- Firing someone responsible shows you understand the issue.
Marketing Missteps
- Appealing to a fringe group alienates your core base.
- Don't insult your customer base; understand their values.
Yingling's Corporate Shade
- Yingling's ad subtly criticized Bud Light while promoting patriotism.
- Conservatives are creating alternatives to woke companies.
