

The Business of Nostalgia with Hari Krishnan
In this episode, Karthik discusses both the emotion and the science behind Nostalgia, with one of its biggest practitioners - Hari Krishnan. Hari is an artist, meme-maker, life coach and also an adman. Hari is a unique commentator of popular culture, in the way he uses real life memories of a certain era in his creations. In this episode, Karthik and Hari analyze why nostalgia is such a 'seductive liar'. They talk about concepts like the reminiscence bump - the science behind why certain memories are fonder and also the business around it in art, advertising and product design.
Follow Hari on Twitter & Instagram: @flashbakgordon and @flashback_gordon
(https://twitter.com/flashbakgordon?s=21)
(https://instagram.com/flashback_gordon?igshid=wqt5anrtxxrs)
Tweet to Karthik Nagarajan @The_Karthik and follow his WordPress handle here (filterkoffee.com).
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