People Magic: How to Build a $1M Community Embrace the Dip not the Content
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Aug 29, 2024 Launching a project often comes with unexpected challenges, but embracing these dips is crucial for growth. The discussion highlights the importance of workshopping and staying curious to navigate obstacles. Rather than overwhelming your members with content, it's emphasized that fostering genuine connections and engagement is key. Success isn't about metrics; it's about embarking on a meaningful journey together.
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Embrace the Dip, Workshop for Growth
- Plan your launch to include a workshopping phase after the initial launch.
- This is when you analyze what worked, what didn't, and adapt your strategy for growth.
Gina's Launch Experiences
- Gina Bianchini shares her experience with launches, both successful and unsuccessful.
- She emphasizes that experiencing "the dip" is natural and should be followed by workshopping.
Prioritize Member Quests over Content
- Focus on member quests and relationships, not excessive content creation.
- Content should facilitate member interaction and drive their shared journey.