Markigy: The Science of Marketing Strategy Claim Your Space: Overcoming Market Leaders w/ Trevor van Woerden
Join host Leanne Dow-Weimer and veteran online media expert Trevor van Woerden as they delve into conquering your share of the market, even when it is wrought with competitors. Trevor shares his journey from the early days of internet advertising to his current role at Infuse, highlighting key shifts in digital marketing strategies and the impact of technological advancements on advertising.
This episode offers an in-depth look at:
- Trevor's unique experiences with startups and major corporations.
- Insightful discussion on competitor displacement and the importance of naming names in marketing to stand out in today's saturated tech landscape.
- Practical advice for marketers on crafting impactful, fearless competitive strategies, including who your competitors are
- A candid conversation on the intersection of sales and marketing, exploring how each can enhance the other in a symbiotic relationship.
Whether you're a marketing professional, a business owner, or just fascinated by the evolution of digital media, this podcast provides valuable insights and real-world examples to help you navigate the complexities of online marketing and gain a competitive edge.
Connect with Trevor on LinkedIn:
https://www.linkedin.com/in/trevorjvw/
Be sure to catch his countdown to RSA Livestreams on LinkedIn!
Connect with Leanne
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