How To Optimise Your Health & Fitness By Testing Your DNA with Dr Dan Reardon

"June 27th of June 2013. For months we had been talking about when we would launch. I phoned Stuart and said 'Time's up. We're going.' I set up a PayPal link, put a post out on social media and to our email list saying this is the product, this is the secret. Literally within two hours we'd sold about £12,000 of products. Stuart called me and said 'We don't have any DNA tests yet' - so we had to stop selling."

Only one episode away from #150! How did that happen!

Joining me on #149 is Dr Dan Reardon, co-founder and Ceo of Fitness Genes.

Those regular listeners to the show will know that I've been on a bit of a journey recently and completed #75HARD last Friday, July 19th. I'll be covering that in Saturday's #150, and also what I've decided to do next. #75HARD is a mental toughness challenge with obvious physical benefits as I lost 1.5 stone and 7% body fat. Plus I reached my #1 goal for 2019, twice! That was getting a #1 podcast. With nearly half the year still go, there's plenty to still achieve.

Having been a health and fitness professional in a former life, I was aware of the growing market in DNA testing, but had never signed up for any of the products that were out there.

Until I met Dr Dan Reardon from Fitness Genes: a medical doctor and genetics expert, and one of the four founders of Fitness Genes. He was an emergency room physician for ten years as well as being a certified personal trainer with over fifteen years experience and a former editor of Muscle & Fitness and Flex magazines - plus a published author a few times over.

On today's show we talk about how we can optimise our health and fitness by looking at our genes and making changes to lifestyle - based on what our genes tell us about diet, exercise and sleep: things that are the first to go when entrepreneurs get busy and overwhelmed.

But if you can't look after yourself, who can you look after?

This is for you.

Let's StartUp!