

715. What’s Really Holding Your Product Business Back (Hint: It’s Not Strategy) | Coaching Session
Welcome back Product Bosses! This week, I’m coaching Hannah Kirby, the founder of Stable-ish—a brand that’s reimagining how we talk about and accessorize mental health. After her heart-shaped pill case took off on Etsy, Hannah found herself with a loyal audience, a strong brand, and real traction. But despite that success, she’s stuck. Not because of strategy, but because of mindset. And if you’ve ever felt that invisible resistance too—like you’re not sure you’re allowed to go after the life you want—then Hannah’s story is going to hit home.
In this episode, we go beyond tactics and dive into what’s really holding Hannah back: the fear of not being worthy enough to do this work, and the legacy beliefs that tell her she should play it safe. Together, we explore how to rewrite those inner narratives so she can confidently step into the business owner she already is.
You don’t want to miss this one. It’s a powerful reminder that the business you’re building isn’t just about products—it’s about your personal growth, your legacy, and the belief that you’re allowed to want more. Tune in to get re-inspired and start shifting your own mindset today.
Resources:
- Learn more about Stableish and Hannah’s work around mental health awareness.
- Follow Hannah on Instagram by clicking here.
- Say hello to the Accelerate Your Sales podcast bundle. It’s my absolute best, totally-free playlist of episodes that will show you exactly how to stop being the best kept secret. Click here for your shortcut to more sales!
- Join our mailing list for access to additional training and support to turn your business into the best it can be.
- Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.
Connect:
- Website: theproductboss.com
- Instagram: @theproductboss
Mentioned in this Episode:
Instacart
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Gloci
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