How can destinations use podcasting to build and maximize their owned media? This is a topic that Adam delves into in a presentation at the eTourism Summit with Stuart Butler and Melea Hames, proud clients of the Destination Marketing Podcast Network.
"Audio is such a powerful format because it provides the concept of passive consumption, and allows you to tell a much deeper story. [People can listen] while they're driving in the car, while they're doing laundry, going to the gym, and that's when the lightbulb turned on for me. That podcasting was really going to be a thing."
- Adam Stoker
To learn more about the Destination Marketing Podcast Network and to listen to our other shows, please visit www.thedmpn.com. Email adam@relicagency.com with any inquiries regarding the network.
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