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Skift Daily Travel Briefing

TikTok Travel, Hilton in Asia and Room Rates in India

Jan 10, 2025
03:55

TikTok is launching its first e-commerce product exclusively for travel brands to help them reach potential customers in the booking moment. Meanwhile, Hilton has surpassed 1,000 trading hotels in Asia-Pacific ahead of schedule and plans to expand further by tailoring offerings to local travelers and leveraging strategic franchising. Lastly, with hotel supply in India lagging behind demand, industry analysts predict room rates will surge and revenues will continue climbing through the 2025 and 2026 fiscal years.

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