Consider This from NPR The evolution of Pride
Jun 30, 2024
In this engaging discussion, Eric Marcus, founder of the Making Gay History podcast, offers rich insights into the evolution of Pride over 50 years. He reflects on the inaugural Pride March in 1970, its roots in activism, and how corporate sponsorship has transformed the landscape. The conversation also addresses the duality of increased visibility and the backlash faced by the LGBTQ community today. Marcus emphasizes the ongoing challenges while fostering hope for the future of acceptance and resilience in activism.
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First Pride March
- The first Pride march in 1970 was a protest, not a celebration, marking the anniversary of the Stonewall Uprising.
- Organizers were surprised by the large turnout, with thousands joining, exceeding expectations.
Early Corporate Support
- Eric Marcus recalls a time when corporations wouldn't associate with LGBTQ+ individuals, viewing them negatively.
- Companies like Subaru and American Airlines were among the first to support the LGBTQ+ community.
Drivers of Corporate Support
- Corporate pride sponsorships are driven by both external marketing and internal employee advocacy.
- Employee resource groups within companies play a crucial role in pushing for LGBTQ+ support.