Token CEO cover image

Token CEO

How Barstool's Pirate Water Was Born

Mar 9, 2023
21:44

On today's episode we are joined by Sam Catalina (again!). Sam is currently the Chief Marketing Officer at Phusion Projects. Phusion Projects was created 15 years ago by Jason Freeman and Jeff Wright after they created Four Loko. Sam joins us to discuss creating Pirate Water, partnering with Barstool Sports, her career and how she got to Phusion, what other products Phusion has created and much more. Enjoy! (00:02:21) What is Phusion Projects? (00:06:09) How Sam Got to Phusion (00:08:21) Partnering with Barstool Sports (00:10:46) Phusion Company Holiday Party (00:12:44) Creating Pirate Water


You can find every episode of this show on Apple Podcasts, Spotify or YouTube. Prime Members can listen ad-free on Amazon Music. For more, visit barstool.link/tokenceo

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode