Creating the Life of Her Dreams Brick by Brick with Casey Franchini

According to Casey Franchini, founder of Brick by Brick Wealth, the question should never be, “How many houses do I have?” Instead, real estate investors should always be asking themselves: “How much cash flow do I have? How easy are my properties to manage? And what is my risk level?” A single-family investor based in Memphis, Tennessee, Casey asks herself these three questions each time she finds a new property to ensure that she acquires low-maintenance and high-quality homes. Casey’s journey into real estate investment was far from easy. After moving to Memphis from Southern California with her husband, Casey knew that she wanted to invest in a rental property. However, she was unfamiliar with the area and lacked the cash flow necessary for a down payment. In order to attain the necessary funds, Casey bought a Cricket and opened her own Etsy business. In just over a year and a half, Casey had saved $20,000, enough for a down payment on her first rental property! Tune into today’s episode of The Real Estate InvestHER Show for a conversation with Casey about creating the life of your dreams brick by brick. Learn how Casey finds stress-free tenants with low turnover rates, why it is crucial to get clear on your criteria before entering the market, and how Casey’s no-excuse mentality has skyrocketed her to success in the industry. Quotes • “I think that buying something really safe is really important for your first real estate investment deal because it’s going to set you up for success or it’s going to ruin your love of rental properties, and you’re going to never want to do it again.” (13:22-13:36) • “A lot of people think that you need to have an apartment complex to be rich and successful or you have to wait and do a syndication once you can afford that or that single families are the slow way and you make no money. That is so far from the truth!” (14:50-15:06) • “Everyone’s got some skill they can sell, and everyone knows there’s courses all over the internet on how to market yourself for whatever your specialty is. So, there’s really no excuse anymore. If you want to make extra money, you definitely have time.” (22:55-23:10) • “The most important thing I would say is to pick quality properties and quality tenants.” (24:55-25:00) • “The more specific your criteria are, the easier it is for you to spot deals, the less work it’s going to be to find a good property that’s going to make you money, and – the biggest thing – you feel confident in your decision to pull the trigger and buy something because you will know that that property’s going to make you money.” (31:44-32:00) • “To me, it’s not quantity, it’s not ‘how many houses do you have?’....It’s, well how much cash flow do I have? How easy are my properties? What’s my risk level?” (38:03-38:13) Connect with Casey Franchini: Website: www.brickbybrickwealth.com  Instagram: @brickbybrickwealth Email: casey@brickbybrickwealth.com  Youtube: https://www.youtube.com/channel/UCcUqVm6XcfhKNz2UPU-o8eA  FREE Course: https://brickbybrickwealth.ck.page/freecourse How To Join the InvestHER Movement  1) The Real Estate InvestHER Podcast - The weekly show details the journey of some of the most amazing women real estate investors around the world, who open up their lives and share practical and strategic tools for growing a rental portfolio, flipping houses and the mindset that allows them to run a successful investing business while taking care of their families and most importantly taking care of themselves. Subscribe via: • Apple Itunes  • Spotify • Amazon Music • Android   • Stitcher    2) The Real Estate InvestHER Membership  Our Membership focuses on three pillars: Real Estate Investing, Business Strategies, and Self-Care. We provide a financial freedom road map for women to create steady recurring income to live life on their own terms. Start today with our FREE membership level.   3) InvestHER Community on Facebook  We have thousand of members in our Facebook InvestHER Community (and growing!) This is a safe place for women to ask real estate investing questions and gain the support they need to achieve their goals!    4) InvestHER Meetups Around the Globe  We have Investher Meetup members attending in-person meetings across the country and Canada. Meetups are being held monthly by experienced InvestHER Leaders! Learn more about our InvestHER leaders, meetup locations, and how to become an InvestHER Leader HERE!    5) InvestHER™ eXp Team Our mission is to empower women in Real Estate to live a financially free and balanced life, and we are extending our support to Real Estate agents worldwide.   We have created exclusive content and support for the InvestHER™ eXp Team: *Top skills and strategies to grow YOUR business *How to utilize your “real estate agent” advantage to become a real estate investor *Monthly live masterminds *Become part of Libertas Organization with top coaches, Tim and Julie Harris.   Jonna Hall Weber is leading our team. If you have any questions or are ready to join our team, click here to schedule a call with her.   Follow us on:  Facebook: @therealestateinvesther  Instagram: @therealestateinvesther