How to Succeed at Trade Shows: Tips for B2B Marketers with Jake Hall

Featuring Jake Hall: https://www.linkedin.com/in/jacobrhall/ In this Manufacturing Marketer Podcast episode, Brendon and Mary from Gorilla 76 speak with Jake Hall, the Manufacturing Millennial, about how to set yourself up for success at a trade show. The conversation covers two perspectives: from an exhibitor and as an attendee. They discuss what to do before the trade show to ensure success, such as engaging with the community through social media and email campaigns, and framing the conversation around the problem your customers are having. They also share tips for successful trade show booth setup, such as booth location, backdrop design, and creating engaging content. Whether you're a seasoned pro or a first-time attendee, this podcast has valuable insights to help you make the most out of your next trade show. ----- Join us on Industrial Marketing Live our live web show on the first and thrid Thursdays of the month at 10 am CST. Register at industrialmarketinglive.com