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Dr. Robert Epstein's landmark study examines how biased search rankings by Google can impact undecided voters in elections. The study, published in 2015, revealed that biased search results can shift the voting preferences of undecided voters by 20% or more, with certain demographic groups being more affected. The manipulation of search rankings can be done in a way that conceals the bias from individuals, highlighting the significant impact search engines can have on voter behavior.