The Brands, Ideas and Products set to Dominate in 2026. Plus: Buffy is Back! Sarah Michelle Gellar On Vamp Nails, Skincare Slays and More 90s Nostalgia

Jan 7, 2026

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Happy New Year, podfam! In this week’s “State of the Union” episode, we dissect the beauty trends, ideas and brands we predict will dominate in the year ahead. Then, with news of a Buffy The Vampire reboot, stay tuned for a catch up with Sarah Michelle Gellar about 90s nostalgia, budget skincare and how she stays kick-butt ready.

In this episode, you’ll hear:

Pajamas? Picture frames? Evening bags? Why beauty brands are all-in on stylish extras in 2026 – and where the expansion trend may come out thin.
Meet “Patsumers” – the powerful group of beauty influencers said to dictate skincare purchases next
How K-Beauty “ear seeding” spa treatments are making a DIY face-snatching debut in North America
Olympic-sized moves: why beauty-meets-sports is finally hitting the mainstream.
Sarah Michelle Gellar’s 2.0! The original Vampire Slayer talks to us about her latest role as an Olay ambassador, fave fragrances borrowed from her daughter, best (and worst!) 90s beauty moments and… is there a Buffy reboot in the works?!

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