039: Using Personal Stories to Connect with Your Audience with Lisa Woodruff

What kinds of personal stories should you share in a business context? How personal is too personal when sharing stories publicly? How do you get past the fear that creeps up when you’re about to share something?

My guest Lisa Woodruff, founder of Organize 365, and I talk about how and why she shares personal stories on her podcast and blog and how that has impacted her business growth.

We also get into how Lisa got visibility for her business early on and what she’s doing now with podcasting, blogging, speaking, and social media.

About My Guest: Lisa Woodruff is a home organization expert, productivity specialist and author of The Mindset of Organization, Take Back Your House One Phase at a Time, & How ADHD Affects Home Organization. Lisa believes organization is not a skill you are born with. It is a skill that is developed over time and changes with each season of life.  Lisa has helped thousands of women reclaim their homes and finally get organized with her practical tips, encouragement and humor through her blog and podcast at Organize365.com.

 

Highlights:

• Why Lisa started her business Organize 365 in 2012
• How Lisa uses personal stories in her business, blog, and podcast to connect with her audience
• How Lisa handles the fear of sharing personal stories
• How Lisa got visibility for her business early on and what she’s doing now with podcasting, blogging, speaking, and social media

 

Links:

Lisa’s website Organize365.com

Lisa’s podcast Organize 365

Connect with Lisa on Facebook, Pinterest, Instagram, LinkedIn, and Twitter

Join the free Speaking Your Brand community at https://www.speakingyourbrand.com/join/.

Say hi to me on Twitter @CarolMorganCox

Subscribe to the podcast and leave a review!