The Ownership Economy

Episode 043 - Challenges in Structuring and Scaling Early Cooperatives: A Deep Drive on Seed-Stage Asset+Labor Cooperative Marketplace with Alissa Orlando

23 snips
Dec 2, 2022
Alissa Orlando, co-founder of the Driver's Cooperative and a tech innovator in Africa, shares her journey in building a cooperative from the ground up. She discusses the importance of equitable salary structures in labor relations and the challenges of governance in early cooperatives. Orlando dives into the significance of skill transfer and ethical investments, particularly in African fintech. The conversation also covers the innovative use of tokenization for funding, highlighting the potential of shared ownership in various industries.
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ANECDOTE

Alissa's Low Pay Anecdote

  • Alissa made $44,000 cash over 18 months working 80-hour weeks for Drivers Cooperative.
  • This low compensation contrasted markedly with the intense effort she invested.
ADVICE

Model Profit Sharing Fairly

  • Model out actual dollar payouts across different percentages and growth scenarios before setting profit-sharing.
  • Base share percentages on fairness and sustainability rather than ideology alone.
INSIGHT

Governance Tensions Limit Scale

  • Board’s ideological tensions between cooperative ideals and business pragmatism slowed scaling.
  • Authentic driver-led governance sometimes conflicted with faster wealth creation goals.
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