Using CRMs The Smart Way & Practical Promotion with Ali Schwanke - Episode #119

 "When you stop selling, you stop growing...If you think that you're maxed out right now...what if you lose a client?"

Ali Schwanke is the CEO and Founder of Simple Strat, an agency of expert strategists in sales and content marketing for B2B tech companies. Ali and her team focus on growing businesses through technology and automations, specializing in the implementation of HubSpot.

Ali is a sought-after speaker and co-host of HubSpot Hacks - the popular YouTube channel with over 1M views and 15k+ subscribers.

Questions and topics we covered: 

• Why is HubSpot the best CRM to use? It’s not just a tool for sales…
• Are CRMs useful for all businesses?
• Why do so many CRM adoptions fail?
• Is Hubspot only useful for marketing teams? (Heck no!)
• Practical ways to start using Hubspot to start growing sales.
• The advanced tactics within Hubspot to help grow sales (i.e. progressive fields).
• Marketing tactics to use for growing a personal brand and an agency.
• Ali’s tips for creating video content—even if you’re shy on camera.
• How to bleed your marketing budget and how to avoid doing this.
• How to tie a marketing strategy to company goals.
• Scaling growth with old content.
• How can B2B companies create a solid audience-building strategy? 
• And more!

Check out Ali’s HubSpot Hacks Youtube channel: https://www.youtube.com/@HubSpotHacks

Say hello to Ali via LinkedIn: https://www.linkedin.com/in/alischwanke/

Ali's 30-day posting calendar template for LinkedIn: https://www.linkedin.com/posts/alischwanke_linkedin-thoughtleadership-linkedinstrategy-activity-7025505800466944000-p6MD/

Connect with me on LinkedIn too: https://www.linkedin.com/in/kennysoto 

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