38. Training and Certifying Your Sales Teams to Speak Your Customer's Language w/ Alex Rosemblat

If you want to learn a little bit about training and certifying your sales teams to speak your customers’ language you’re in the right place.  Alex Rosemblat, VP of Marketing at Datadog, came on this episode of The Customer Experience podcast to walk us through how he’s training his sales teams to truly understand and speak their customers’ language.  What we talked about: Your customers speak their own language So, how do you learn it? Listening for ‘the crinkle’ Building your curriculum Resources we talked about: Alex’s LinkedIn Datadog The Digital CMO’s Guide to Marketing Management