
The Cause+Effect Podcast
The Current State of Generosity
Feb 22, 2024
Podcast explores current trends in generosity, highlighting the importance of trust in donors. Discussion on philanthropy insights, year-end giving trends, and economic influences. Concerns over decline in American household charitable giving. Strategies for effective donor engagement and fundraising innovation.
22:26
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Quick takeaways
- Trust, leadership, and impact are key factors motivating donors in philanthropy.
- Personalized donor engagement and storytelling are crucial for nonprofit success in a changing giving landscape.
Deep dives
Trends in Philanthropy During the Pandemic
The pandemic presented an opportunity for increased donor engagement as individuals sought to make a difference through their contributions to organizations and local churches. Giving during the pandemic highlighted the impact donors can have, leading to a surge in donations. Trust in organizations, leaders, and the perceived impact of donations played key roles in motivating donors during this period.