SKAdNetwork-compatible mobile ad inventory is hard to come by these days. Fortunately, Snap is ready, and Singular and Snap are announcing a joint solution for SKAdNetwork campaign measurement.
For all the details, we check in with Singular product marketing manager Saadi Muslu in this episode of Growth Masterminds.
Perhaps even more interesting?
Like Facebook but unlike Google, Snap has decided to show the App Tracking Transparency prompt. And the results, according to our recent IDFA survey data, could be extremely important for the ecosystem as a whole.
All the details in the episode, or here in the blog post:
https://www.singular.net/blog/snapchat-skadnetwork/
Growth Masterminds: mobile growth podcast