Simon Says

I Offered £11,000—On One Condition

Oct 7, 2025
In a live setting, entrepreneurs share their innovative journeys. Torie Fletcher pitches BootSkins, revealing her need for pre-orders to secure £11,000 for scaling. Lyndsay Summerhill discusses her award-winning Sexy Pickles and the demand for a significant kitchen upgrade. Mist Choudhury introduces an AI fitness platform promising personal coaching. A couple transforms their garden into a wellness retreat while exploring marketing strategies. Plus, insights into ADHD apparel, community mentoring, and personal reflections on partnerships and business wisdom.
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ANECDOTE

Boot Skins: Kitchen Startup To Viral Demand

  • Torie launched Boot Skins from her home and achieved 200 million views and 600 orders with no formal marketing.
  • She needs £84,800 to scale but is held back mainly by fabric MOQ and production capacity.
ADVICE

Validate Demand Before Raising Funds

  • Get customers to recommend you first before chasing funding; 500 passionate recommenders can validate demand and unlock investment.
  • Use pre-orders to convert demand into production capital and only raise manufacturing funds after you confirm commitments.
ADVICE

Fund Fabric MOQ With Pre-Orders

  • Buy the correct fabric in bulk only after securing orders or pre-orders to avoid stockouts.
  • Use minimum order quantities as a fundraising milestone tied to committed sales.
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