The DOJ is considering forcing Google to sell Chrome, raising questions about its advertising strategy. Sony is eyeing a big acquisition in the gaming world, potentially adding to its Elden Ring franchise. Internet disruptions in the Baltic Sea spark fears of geopolitical tensions. Meanwhile, Microsoft Ignite reveals exciting innovations like the $349 Windows 365 Link and AI interpreters for Teams. Plus, a new service aims to enhance data privacy while delivering personalized news. Tech is evolving rapidly!
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Quick takeaways
The DOJ's antitrust measures against Google center on proposing the sale of Chrome to foster competition and innovation.
Sony's potential acquisition of Katakawa could significantly enhance its gaming portfolio by capitalizing on the success of the Elden Ring franchise.
Deep dives
DOJ's Antitrust Actions Against Google
The Department of Justice plans to push for significant antitrust measures against Google, focusing primarily on its Chrome web browser. By proposing that Google sell Chrome, antitrust officials aim to reduce its monopoly and increase competition in the market. The case includes recommendations for licensing Google’s search results and query data to enable rival search engines and AI startups to enhance their services. The proposed changes are expected to be reviewed in a two-week hearing, leading to a final ruling anticipated by August 2025.
Sony's Pursuit of the Elden Ring Franchise
Sony is reportedly in negotiations to acquire Katakawa, the company behind the successful Elden Ring franchise, potentially enhancing its gaming portfolio. With Elden Ring having sold over 25 million copies and received critical acclaim for its unique world-building and gameplay, this acquisition could strengthen Sony's position in the gaming market. Sony already holds a 2% stake in Katakawa and aims to capitalize on the franchise's popularity through direct ownership. The acquisition discussions come in the backdrop of a rapidly evolving gaming industry, where major players are consolidating to secure top IPs.
Microsoft Ignite Developments
At the Microsoft Ignite event, several key innovations were unveiled, including the launch of the Windows 365 Link, a device designed to facilitate access to cloud-based PCs. This new hardware aims to deliver a seamless transition and setup experience, emphasizing its role as a secure gateway to Windows 365. Additionally, Microsoft announced advancements in AI, such as an interpreter feature for Teams that provides near real-time translation in multiple languages, democratizing access to language services in meetings. These developments reflect Microsoft's focus on enhancing cloud computing capabilities and AI integration across its platforms.
We have an idea of how the DOJ wants to breakup Google, and it seems to hinge a lot on selling the Chrome web browser. Sony wants the Elden Ring franchise. The outgoing administration is racing to give out Chips Act money. And all the headlines from today’s Microsoft Ignite event.