171: Are You an Online Business?

Are you truly an online business, or do parts of your business simply happen online? What’s the difference and why does it matter?

In this week’s episode, I’m exploring a question that came up with a client recently about whether or not they have a true “online business.” Together, we’ll explore:

• The definition of an online business and why it’s different than a business that simply uses online tools
• How assuming you have an online business when you don’t can have a huge impact on your mindset as a business owner
• Why marketing locally and in-person might be a better use of time than focusing on online marketing
• The true use and benefit of social media if you’re NOT an online business

Clearly identifying if you are an online business or not will impact how you approach marketing. This episode will help you clarify how and why to show up both online and in person as you seek to grow your business.

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About Teresa McCloy:Teresa McCloy is the creator of the REALIFE Process®, an ACC Executive Coach, and an IEA Accredited Enneagram Professional who helps entrepreneurs, business owners, and leaders discover and live out their best REALIFE! She has worked with clients from all over the world to help them bring clarity to their REALIFE and joy to their REALWORK!