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Total Retail Talks
Movado President Margot Grinberg on Balancing Innovation and Heritage
Jun 17, 2024
Margot Grinberg, Movado President, shares insights on balancing innovation and heritage in the watch industry. She discusses the brand's history, leadership lessons, evolving trends, and strategies for brand evolution while maintaining brand loyalty and attracting new customers.
16:33
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Quick takeaways
- Maintaining a balance between innovation and heritage is crucial for Movado Group's success.
- Margot Grinberg's career journey equipped her with skills to lead Movado's diverse brand portfolio.
Deep dives
Innovation and Heritage of Movado Brand
The Movado brand, known for its Swiss watches and iconic museum dial design, has a rich history dating back to 1881. As part of the Movado Group, the brand focuses on selling accessible luxury watches in the $500 to $3,000 range. Margot Grinberg, the president of Movado, oversees the brand's strategy, distribution, marketing, and overall operations, working closely with a dedicated team to maintain the brand's legacy and market presence.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode