The Smart Passive Income Online Business and Blogging Podcast SPI 561: How Marketing Has Changed, and What's Working TODAY with Neil Patel
Mar 23, 2022
In this engaging discussion, digital marketing expert Neil Patel shares his insights on the evolution of marketing strategies. He emphasizes how past tactics have become obsolete and the significance of adapting to new trends like voice commerce. Neil also reflects on the journey of online entrepreneurship, the challenges of scaling businesses, and essential lessons learned along the way. His advice on starting fresh endeavors is a standout moment, providing listeners with inspiration and actionable insights to navigate today’s ever-changing marketing landscape.
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First Business
- Neil Patel's first online business was a job board, built because he couldn't find a job.
- He paid people on a forum to build it, but lost money on unsuccessful marketing.
Early Success
- At 16, Neil Patel was earning $20,000/month online, questioning the need for college.
- Despite this, he pursued a degree at Cal State Fullerton, taking five years to complete.
Crazy Egg Origin
- Crazy Egg, Neil Patel's successful software, wasn't initially intended to be the main product.
- It was a spin-off from SiteBlimp, a free Google Analytics alternative that never launched.