In this episode, Whitney Lee discusses the significant shifts in marketing and PR strategies in 2025 emphasizing the move towards fractional CMOs, shorter planning cycles, and a more authentic approach to branding. She reflects on how the pandemic has changed the way businesses operate, particularly in terms of team structures and the increasing acceptance of remote work. The conversation highlights the importance of adapting to new trends in marketing, including the effectiveness of organic content over traditional polished imagery.
-----------
Connect with Whitney on Instagram
Connect with Whitney on LinkedIn
True Story Public Relations Website
TheWhitneyLee.com
Brand Rescue: Marketing & PR Guidance for Small Businesses