#725: After 15 Years of Being in Business, I Can’t Believe I’m Still Learning This Crucial Lesson
Oct 22, 2024
20:22
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Discover the transformative power of listening to your audience and how it can shape every aspect of your business. Learn engaging strategies to start conversations and boost interaction. Discover the immense value of surveys and client calls in refining digital courses and masterminds. Get inspired to step outside your comfort zone to seize unexpected opportunities. This is a must-listen for entrepreneurs eager to connect on a deeper level and unlock their business potential!
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Quick takeaways
Listening to your audience reveals crucial insights, allowing businesses to tailor their offerings and enhance customer engagement.
Engaging directly with customers through surveys and conversations can uncover new opportunities and market gaps for growth and innovation.
Deep dives
Understanding Your Audience
Truly understanding the audience is critical for creating successful business offers and messaging. By listening more than talking, business owners can uncover the specific needs and challenges of their customers, leading to better resonance and conversion. The podcast emphasizes that engaging with the audience through conversations and questions is essential in identifying the problems they need solved. This engagement allows businesses to craft messages that clearly communicate how their products or services address those challenges.
The Value of Engagement and Feedback
Engaging directly with customers, whether through surveys or Zoom calls, provides invaluable insights into their thoughts and requirements. One lesson learned was that many in the audience had not previously made purchases but were interested in higher-tier services, indicating a potential market gap. This firsthand feedback not only helps to understand existing customers better but also unveils opportunities to serve new segments within the audience. By reading applications and engaging in personal conversations, the host recognized the need to cater to individuals seeking more advanced resources.
Expanding Business Horizons
The importance of listening to the audience fosters the discovery of new opportunities for serving different customer groups. One initiative that arose from engaging with the audience was the formation of the 'Millie Club,' aimed at helping women entrepreneurs reach the million-dollar revenue milestone. This shift illustrates the necessity of stepping out of comfort zones and being open to exploring new ideas based on audience input. By actively seeking feedback and engaging with customers, business owners can develop innovative offerings that align with evolving audience needs and aspirations.
1.
The Power of Listening: Unlocking Business Potential Through Audience Engagement
Uncovering exciting new opportunities for your business, revealing unexpected customers, and staying super connected with your audience.
Don’t stop learning as an entrepreneur! Tune in for one of the most valuable lessons I’ve learned in business & start connecting deeper with your audience.
Today, I talk about:
(2:37) Why listening to your audience will help every single aspect of your business
(4:39) Strategies for starting conversations and upleveling engagement with your audience
(8:55) How to apply the value of surveys and client calls to your digital courses and masterminds
(14:07) Advice for stepping outside of your comfort zone and welcoming new opportunities
Listen in and get ready to connect with your audience on a deeper level and uncover opportunities you didn't even know were available to you!
"I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!
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