17) Progress Over Perfection in Fighting Plastic Pollution with Plaine Products' Lindsey McCoy

How can we go from having an ecopreneurial idea, especially something that's not yet been done before, to bringing it to life? What do we need to really tackle the issue of plastic pollution all over the world and move into a more circular economy? Today, Plaine Products' Co-Founder, Lindsey McCoy shares her wisdom with us.

 

HIGHLIGHTS:

[5:30] Lindsey: "It is a continual learning journey. Still, we're learning, tweaking, ... I think that's part of being an entrepreneur... constant problem solving, ... when something's not working out the way you thought it was going to, being able to let go and figure out how to adjust."

[06:20] Something that didn't work out for Plaine Products that they had to tweak.

[06:55] How Lindsey raised awareness for her brand.

[13:50] Lindsey: "Something that you're going to use once for a few minutes but will stick around for hundreds of years... just doesn't make sense when there are other options out there."

[14:15] Lindsey: "My motto is progress, not perfection... life happens."

[17:25] Lindsey: "Instead of asking why organic food is so expensive, maybe we should be asking why non-organic food so cheap."

[21:25] Lindsey's greatest learning lessons from her ecopreneurial jourey.

 

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